Cooltra is looking for its new Chief Marketing Officer to lead the department.

Core Responsibilities

• Develop Cooltra marketing and communication strategy to achieve the business plan for B2B, B2C and B2G business line with diversified revenue streams
• Lead a team of +10 people
• Being part of the executive team
• Define and manage KPIs for the different areas of the team: growth, retention, communication and design.
• Develop user acquisition and retention action plan and implement a loyalty strategy.
• Planning and executing global campaigns to generate and increase high-quality leads and coordinate with Regional Managers the contents local campaigns.
• Analyse problematic situations and occurrences and provide solutions to ensure retention and growth.
• Select a variety of channels (such as emailing, landing pages, social media, private and public communities, etc…) in order to find the most effective mix of activities to drive growth.
• Work closely with the Tech, Product and sales department to improve our service.
• Build trust relations and collaborations with providers and partners to achieve the best result possible.

Profile

• +8 years of experience building marketing strategies as well as experience with growth and digital.
• Previous experiences leading a team successfully (communicaion, design, acquisition and retention).
• Exceptional analytical skills and excellent knowledge of Excel.
• Be data driven with strong analytical orientation.
• Hard working.

What we offer

• 50% off on Cooltra services.
• Flexible working hours and Friday afternoon free.
• Free coffee and fruit in the office.
• Flexible remuneration.
• Discounts in many shops and services such as gyms, hotels, car rentals, restaurants, driving schools, etc.
• Free training program.
• Events, parties, afterworks and team building activities